SUBMITTING AN ENTRY 
Each entry must be submitted online. Once all entry information is prepared, entries can be submitted through the online submission portal. All entries must be submitted and paid for online. You may input your entry information and save as a draft to return at a later date to finalize or submit payment. Credit cards accepted include Visa, Mastercard and American Express. Entries that are not paid for prior to judging will not be considered.

Campaign reserves the right to publish details of entries in the program, case studies, and related materials. You will be offered the opportunity, when entering online, to submit information separately that should be kept confidential (i.e. submitted only to the jury).

All entries must be submitted with a high-quality image. All images should be color, at least 300 dpi and, preferably, professionally shot. Images should be no smaller than 3” by 3”. File size should not be less than 300 KB.
 

PEOPLE CATEGORIES
For people in charge of a single office or discipline or multiple offices or disciplines across one region.     

• AGENCY LEADER
• ACCOUNT PERSON 
• CREATIVE PERSON
• INCLUSION ADVOCATE
• INNOVATIVE LEAD
• MEDIA PLANNER/BUYER 
• STRATEGIST 

All entries for the People categories will be required to answer the following submission questions. 

Introduction
Please provide a brief biography of the nominee, including résumé highlights and educational background. Be sure to also include personal attributes and core values that best reflect the nominee’s character and contributions. (500 words max) 
Accomplishments
Professional accomplishments during the entry period (such as campaigns led, creative innovations, client successes, strategic insights, inclusion initiatives, or media impact). (500 words max) 
Leadership
Displays of leadership during the entry period (such as team development, client relationship building, championing inclusion, guiding creative vision, driving innovation, or influencing industry impact). (500 words max) 
Activities Outside of Work
Activities outside work (such as mentorship of emerging talent, participation in industry associations, thought leadership through speaking or writing, advocacy for inclusion, pro bono creative work, or community engagement beyond the workplace).(500 words max)
Projects and Client Work
Outline notable campaigns, initiatives, or projects the nominee has contributed to over the past 12 months, and summarize major client relationships, strategic collaborations, or key creative partnerships that demonstrate impact in their role. (500 words max)
Testimonials
Please provide three testimonials to support your work from clients or colleagues.
Summary of Achievements
Provide a brief overview of the nominee’s accomplishments over the past 12 months and explain why they should be considered for this award, highlighting impact in their role, contributions to the industry, and any distinctive qualities that set them apart. (500 words max)
Support Material (Optional)

TEAM CATEGORIES
For teams in charge of a single office or discipline or multiple offices or disciplines across one region.

• CONTENT TEAM *NEW*
• CORPORATE COMMUNICATIONS/MARKETING TEAM
• CREATIVE TEAM
• MEDIA TEAM
• PITCH TEAM
• SOCIAL MEDIA TEAM *NEW*
• STRATEGY TEAM

All entries for the Team categories will be required to answer the following submission questions.

Introduction
Provide a brief overview of the team, highlighting personal attributes, core values, and qualities that define their approach and contributions within the advertising and creative industry. (500 words max)
Strategy
Describe the key strategies or initiatives your team has implemented over the past 12 months, highlighting how they have driven business outcomes or advanced organizational goals. Wherever possible, support your response with measurable results or tangible impact. (500 words max)
Notable Campaigns
Highlight the most significant campaigns or projects your team has executed over the past 12 months. Include key objectives, creative or strategic approaches, results achieved, and any measurable impact that demonstrates excellence and innovation in your category. (500 words max)
Leadership
Describe how your team demonstrates leadership, including guiding projects, inspiring collaboration, mentoring colleagues, or influencing outcomes within the organization or the broader industry. Highlight examples that show impact, initiative, and the ability to drive results. (500 words max)
Testimonials
Please provide three client testimonials to support your work.
Summary of Achievements
Provide an overview of your team’s key accomplishments, highlighting how you effectively utilized resources and rose to challenges. Include examples that demonstrate impact, innovation, problem-solving, and the team’s overall contribution to organizational or industry success. (500 words max)
Support Material (Optional)

AGENCY CATEGORIES 
For all agency categories, nominated agencies may be either independent or part of a regional network. Entries may be a single office or national entry at the discretion of the entrant. However, it is essential to specify the scope of jurisdiction of the agency if it has a hand in the operations of other offices in the same country. All entries for the Agency categories should follow the criteria outlined below. 

• AD AGENCY (AOTY)
• AI CREATIVE STUDIO *NEW*
• DESIGN STUDIO *NEW*
• DIGITAL/INNOVATION AGENCY 
• EXPERIENTIAL AGENCY
• FASTEST GROWING AGENCY *NEW*
• GLOBAL AGENCY *NEW*
• INDEPENDENT AGENCY
• INFLUENCER AGENCY *NEW*
• MEDIA AGENCY
• MULTICULTURAL AGENCY *NEW*
• PRODUCTION AGENCY *NEW*

All entries for the Agency categories will be required to answer the following submission questions. 

Introduction
Provide an overview of your agency, including its core strategy and philosophy, and identify key leaders. Highlight what sets your agency apart and how your approach drives success within the advertising and creative industry. (500 words max)
Clients and the work
Highlight your agency’s most notable projects and initiatives, and summarize major client relationships. Include key objectives, creative or strategic approaches, and measurable outcomes that demonstrate the agency’s impact and excellence. (500 words max)
Client Testimonials
Please provide three client testimonials to support your work.
Business Performance
Describe your agency’s achievements in business growth, including new client wins, successful strategies for organic growth, and processes used to achieve development goals. Where possible, support your response with tangible metrics that demonstrate measurable impact and success. (500 words max)
Leadership
Describe your agency’s culture, highlighting examples of thought leadership and how your business is driving innovation and setting industry standards. Include initiatives, practices, or achievements that demonstrate leadership both within your organization and across the broader advertising and creative industry. (500 words max)
Talent
Describe your approach to talent recruitment, including strategies for attracting, developing, and retaining top talent. Provide supporting metrics or examples that demonstrate improvements in staff retention, team diversity, and overall workforce impact. (500 words max)
Summary of Achievements
Provide an overview of your agency’s key accomplishments, highlighting notable successes, innovative work, and measurable impact. Emphasize how your team or agency has excelled in delivering results, overcoming challenges, and advancing the business or industry. (500 words max)
Support Material (Optional)